Based in Alvarado, Texas, DY Concrete Pumps Inc. is a family-owned company that sells concrete pumps, parts, and ancillary equipment. Since we spoke last year, the team has new products, an innovative e-commerce site, and a groundbreaking virtual reality (VR) system on the go. It also found time this spring to celebrate its first decade in business.
As to what helped DY Concrete make it to the 10-year mark, Vice President and Co-Owner Jason Delehay cites its commitment to customer support.
“We build our business around customer service and support, and that’s something we’re really proud of,” he says. “In the concrete pump industry, when you have issues, it’s very rare that those problems occur at one in the afternoon; it’s always one in the morning, so we have people in place that answer our phones. They can direct an operator on a jobsite, troubleshoot on how to get around problems, and diagnose issues.”
The company’s pumps are manufactured by South Korean company, DY Innovate (DYI). DY Concrete imports these pumps and then adds electrical, mechanical, driveline components, and other finishing touches. The fully-assembled pumps are then sold to clients through a sales network spanning Canada and the United States.
Used to pour and pump concrete at worksites, the company’s pumps fall into two main categories: line pumps and boom pumps. Line pumps have stationary pumping units and can be mounted on trailers or trucks. These compact pumps use hoses for pouring purposes and are well-suited for foundations, driveways, and other residential projects requiring concrete. Trailer or truck mounted boom pumps are much larger, with elongated boom arms that move vast amounts of concrete. Boom pumps are typically used for big projects like parking lots, high-rises, and airports. DY’s pumps feature a user-friendly design and 360-degree continuous swing-boom technology.
New products include the TP-30 trailer pump, which augments the existing TP-50 and TP-70 line. Powered by a 140-hp Tier 4 Final engine, the TP-30 has an output of 50 cubic yards an hour on its rod side and 34 cubic yards on its piston side. Small-size trailer pumps such as the TP-30, meanwhile, are efficient in demanding or cramped worksites.
The 38X-5ZR is a more sizeable addition to DY’s product line. With a vertical reach of 37.5 meters, horizontal reach of 33.5 meters, and output of 160 cubic meters an hour on the rod side and 108 cubic meters an hour on the piston side, this massive boom pump was built to “Midwest spec,” says Delehay. This means the 38X-5ZR was built to meet technical specifications required by Midwestern states, including regulations regarding cold-weather conditions.
Also on deck is a new 20-meter pump called the 20X-4Z which will feature “the lowest unfolding height in its class in North America,” and should be “mounted and ready for delivery in early Q1,” he shares.
In addition to its product line, the company maintains a parts and service branch in Calgary, Alberta, is partnered with a sub-dealer in Ohio, and is starting to work with a service sub-center in North Carolina. And now, the company’s much anticipated e-commerce site, which will enable customers to order parts and equipment online, is in the final testing phase. If all goes to plan, the e-commerce platform will launch this fall. “Anything related to a concrete pump will be available on that site,” Delehay notes.
While the site welcomes all clients, smaller companies should find the platform particularly helpful. Businesses with only one or two pumps run by a time-pressed owner who has to pump concrete themselves will appreciate having a quick, convenient method for ordering parts and components. DY will deliver parts directly to clients based in the Dallas-Fort Worth metropolitan area and ship to customers elsewhere via the Dallas-Fort Worth International Airport. “Whether it’s FedEx, UPS, or putting it on air cargo, we can pretty much provide the majority of the United States and Canada with quick overnight delivery,” says Delehay.
Of all DY’s new products, its virtual reality (VR) simulator might be the most attention grabbing. Produced through collaboration between DY engineers and programmers in South Korea, the VR simulator gives users the realistic feeling that they are pouring concrete from a pump. “We’ve got a lot of really good feedback on it,” says Marketing Director Braden Huggins. “The operators were very impressed with the realistic nature of it. Of course, you don’t have the vibrations (or your concrete guy yelling at you!) but operators said as far as the functions, it’s really spot-on. We’re hoping this will be a good training tool for DY customers.”
The VR simulator was a hit at an in-house ‘pump rodeo’ the company hosted in June to celebrate its 10th anniversary. An obstacle course in which participants had to maneuver a boom pump around a variety of impediments was another popular draw with rodeo attendees.
The company hopes to make the simulator commercially available in the near future as it was also a key attraction at the company’s booth at the last World of Concrete (WOC) event. WOC is “the industry’s only annual international tradeshow dedicated to the commercial concrete and masonry industries,” in the words of organizers, and it is also one of DY Concrete’s pivotal promotional forums. The team is already gearing up to display its trailer pump lineup at WOC 2026, and the company is also actively involved with the American Concrete Pumping Association (ACPA) trade association.
Looking ahead, DY Concrete Pumps aims to increase the amount of community and charitable work it does. “As a company, we’ve looked for more charity opportunities with our local community,” says Huggins. A food drive held last Christmas was a big success, with staff donating a significant amount of canned goods. This year the company is launching a breast cancer awareness campaign. One of the company’s trucks will be decked out for this campaign and showcased at the next WOC show as well as local community events and parades. People will be encouraged to add the name of a loved one who has been affected by breast cancer on the side of the vehicle. DY Concrete has also supported local animal shelters and Future Farmers of America (FFA) groups. This caring attitude is typical for people who are part of what Delehay calls “the DY family.”
“Whether it’s employees or customers, when you’re underneath the DY umbrella, you’re treated like family and treated with respect, and that goes a long way,” he says. “We’re continuing to build a culture here where people are proud to come to work. People are proud to represent our brand outside of work as well. You’ll see employees at personal functions wearing DY brand clothing.”
The notion of a family is not just metaphorical; Delehay and his father Joe are the owners of the company, and clients have “direct access to the owners. You don’t have to go to a board of directors and wait two weeks to hear something if you have an issue with your truck. We’re all about making sure we get things done right away and get things done the right way,” he says.
In terms of challenges, the company has been buffeted by some economic headwinds as of late, with the workforce dropping from roughly 80 employees at the time we previously spoke to around 55 today. “There’s been a little bit of uncertainty in the market this year,” says Delehay. “Talk of wars and political challenges have made people kind of hit the brakes a bit. Interest rates are still higher than where they should be, and everyone right now is dealing with the ever-changing world of tariffs. These seem to change every other week. Of course, that affects our cost and retail pricing.”
When the company does ramp up again and hire new staff, it will likely focus on youth. “We’re always looking for that younger generation,” Delehay states. “We’re looking at building with people who want to be here for the long term. If they have a good attitude, then they can build a career with DY.”
He is optimistic about the future and proud of the company’s heritage. “In 10 years, we’ve had a lot of growth. We’ve exceeded people’s expectations of where we’d go in 10 years… we want to be able to say we’re the best overall when it comes to service and supporting our customers.”
